Ownthewall.
Coaching that shaves tenths off turns, rebuilds breathing patterns, and rewires race-day nerves — for swimmers who've made the team but haven't yet made the wall first.
Find your
weakness.
Every swimmer has a gap. Hover to see it in motion. Click to see exactly what we fix — and how fast.
Starts & Breakouts
Reaction time, block mechanics, underwater dolphin kick depth
Turn Technique
Flip turns, open turns, touch timing, push-off power
Stroke Mechanics
Catch, pull, recovery — efficiency at race pace
Race Strategy
Splits, pacing, reading the field, managing nerves
Open Water
Sighting, drafting, navigation, chop management
Dryland Strength
Shoulder stability, core rotation, explosive power off the block
Numbers
don't lie.
Every session is timed. Every improvement is logged. Every athlete leaves with a number — not a feeling.
Average turn improvement
Across 47 athletes tracked in 2025
Hit their target time cut
Within one competition season
Deck sessions completed
Since January 2024
Faster improvement vs. solo training
Based on athlete self-reported data
Real athletes. Real times.
Marcus T.
Age Group 15–16100m Butterfly
Priya S.
Junior Nationals qualifier200m Freestyle
Devon R.
Masters 40–44100m Backstroke
Aisha K.
Senior Club400m IM
Linda H.
Masters 50–54200m Breaststroke
Junior Nationals
Qualifiers Coached
Jordan
Reeves.
"Tenths don't come from harder training. They come from fixing the thing that bleeds speed every single length — and most swimmers don't even know what it is yet."
Twelve years on the deck, 800 athletes analyzed on video, and one obsession: finding the exact 10-second window in your race where you're giving time away. Masters competitors, age-groupers, triathletes — the problem is always measurable.
Book a
Deck Session.
Select your focus, your level, and your time. Jordan reviews your profile before the session.
What are we fixing?
Pick the area where you're leaving time in the water.
Get a free
video analysis.
Upload a race clip from your phone. Jordan watches the full race, marks the exact 10-second window where you're bleeding time, and sends a personalized breakdown within 48 hours.
- Works with any race video — phone, coach camera, or meet recording
- You'll receive a timestamped breakdown with specific technique notes
- No obligation — this is how Jordan earns the booking, not demands it